TAGteach – “You had me at click, click…”

By Tony Harvey, Guide Dogs for the Blind UK

Reprinted from Visionary Magazine, April 29 Edition

I have worked with visually impaired people for the past 15 years, and guides dogs for the last 10. We have to the train people how to work with their dogs in order for then to have the best mobility possible. There is a lot to learn so I have been using TAGteach to really break down these processes and turn them into easy to learn chunks.

TAGteach was great for me as I didn’t have to process a lot of words. I just knew if I hadn’t heard the click, I had something else to do. Thank you for understanding me.

Vision Impaired Client

TAGteach stands for Teaching with Acoustical Guidance and it’s teaching and communication method that combines positive reinforcement with an acoustical event marker. It’s an application of behavior science that makes the science of positive reinforcement accessible.

TAGteach relies on breaking behaviour down into small pieces, looking for desired behaviors and giving positive reinforcement to increase those moments of great behaviour. In that regard it is the same as guide dog training, or all animal training.

For me it’s like telling a story or painting a picture. Teach a single tag point, and then add on one more part and then another until you have the whole picture.

One client I recently worked with has memory issues and finds it difficult to process information. When she qualified with her dog, she said to me “TAGteach was great for me as I didn’t have to process a lot of words. I just knew if I hadn’t heard the click, I had something else to do. Thank you for understanding me.”

I was hesitant to use it at first. it seemed complicated and to be honest I was not sure of the benefit. Anyway, as a huge advocate of anything positive-reinforcement based I decided to put myself through the course, so I could really learn about it and apply it correctly. It’s far more than just “clicking a person”.

It’s primary use has been with sighted people, and children in particular. It has also had success with kids with additional disabilities such as autism. In order for me to use it successfully with the guide dog client base I had to make some adaptations. My first adaptation was to mostly drop the demonstration stage. Obviously this is not so relevant, but there are still times when I manage to do a form of demonstration by utilising a sighted guide or something similar. My second adaptation was on what to use as a marker in the presence of clicker savvy guide dogs! TAGteach puts a lot of emphasis on the potential emotional baggage a vocal marker can bring so I opted for a shoulder tap. Since then I have found an alternative acoustical marker that is different to the clicker.

There are no mistakes for the person to make, only opportunities for success.

Tony Harvey

The advantages I have found using TAGteach have been really positive and not just based on the clicker but on how I now really break down tasks into small chunks. There are no mistakes for the person to make, only opportunities for success. If people are not getting the tag points, all we have to do as practitioners is adapt our tag point, no telling them it’s wrong, just a new opportunity for successful results. We all know behaviour is driven by successful outcomes. I do a lot of work prior to the dog being involved, this means I can really hone the skills first. Then the client is more fluid and confident when the dog arrives and he dog experiences a more similar style of handling to what it is used to and so hopefully less stress. It creates fluid sessions as there is no conversation required during the learning. Once they hear a tag the know it’s right and can continue. No tag means keep trying. I have found quick learning with great retention using this method, as well as as added bonus of increased focus on the tasks which I think is due to lack of conversation and task orientation once you say, “The tag point is….”

So why isn’t everyone doing it? It’s fairly new, some people see the clicker and think it would patronise people using a “dog” training device on humans (although I have never found this when I have used it). People like what they know and it’s a leap of faith for us to try something new, also people are good trainers and coaches so they already do a great job. Anyone with reservations, I would advise them to go to tagteach.com and youtube.com/tagteacher where there is a collection of information and videos on its application.

Learn Tony’s Best Training Tips

Join us for a live webinar with Tony to learn all his best secrets for top level training. After the live date it will available as a recording at the same link.

The Tagulator! Behavior Change Technology for Under $5

I want to introduce you to a fascinating and inexpensive piece of low-tech equipment that can help you effect magical behavior change in yourself or others. It’s called a tagulator. A tagulator is a specially strung string of beads that you can use to reinforce your own or someone else’s behavior. There’s something appealing and comforting about the way the beads slide down the string that makes everyone love to pull the beads.

The tagulator is a wonderful adjunct to the actual tagger and you can also use it with or without a tagger. Each pull of a bead is effectively a tag.

Unfamiliar with TAGteach? Click here to learn about the basics.

In Pursuit of Domestic Bliss

In pursuit of domestic bliss, TAGteacher Leslie Catterall turned to TAGteach and the tagulator to teach her husband to take the recycling off the kitchen counter and into the bins.  “I explained my situation and my understanding of his. He told me that there was no malicious intent in his forgetting to recycle; he’d simply got into the habit of leaving the bottles there, a behavior that was hard to change when he was tired and focused on other things. What an eye-opener that was to me. And since then I am seeing more and more how much of the behavior with which we are dissatisfied stems from patterns of repetition that are hard to break simply through being told.” Leslie and Martin engaged in a mutually agreed upon experiment where Martin would tag his own behavior and pull down a bead on a tagulator mounted in the kitchen every time he took the recycling out to the bin. The experiment was a raging success and Martin quickly accumulated 67 tags recorded on a set of 2 tagulators. Asked why he still continues to do it he said, “it’s about presence of mind, committing to the whole process breaks the habitual behavior”. When pressed further he put it this way: “even though I’m the only one recognizing it, it gives me a nice feeling that I am being recognized for doing it.”

Here’s a video showing how you can use a tagulator in this sort of situation. The couple in this video each have their own tagulator placed in strategic locations to help promote desired behaviors that they have identified. Whoever finishes a tagulator first gets to pick the next movie or TV show.

How to Make a Tagulator

Here’s a video that shows how you can make your own tagulator.

Tagulator Mechanics

Sometimes just pulling a bead down is enough reinforcement to strengthen a new behavior, but sometimes tangible reinforcers are required. Some learners need to have a candy or token or other tangible item after every bead, after every few beads or at the end of a tagulator. If you’re giving tangibles after bead pulling, you can make patterned tagulators to modify the rate of reinforcement. Here’s a video that shows how tagulators work with Skittles as reinforcement. There’s no specific behavior being reinforced in the video. This is just a demonstration of the tagulator mechanics. The sequence is teacher tags > learner pulls a bed > teacher delivers a Skittle. You can see how different bead patterns modify the rate of reinforcement with the Skittles.

Not Just for Errant Husbands

Tagulators are not just for adults. Kids of all ages love them too!

Here’s a video that shows how to introduce the tagulator to increase teaching efficiency. This child has up until now received a reinforcer after each tag. Sometimes it has been stickers, beads or melon pieces, but he’s most interested in Skittles. It’s often disruptive to the smooth flow of a lesson to stop and eat a Skittle after each tag. The tagulator provides a great way to reinforce without stopping to deal with the primary reinforcer. Lear is 4 and this is his introduction to the tagulator. Notice that he has no problem with the drastic reduction in the number of Skittles he’s getting. Formerly he was getting 1 Skittle per tag, now he’s getting 1 Skittle per 10 tags. Clearly it’s more about the game than about the candy for Lear now.

He sometimes wants to stop and count remaining beads to see how far he still has to go to get a Skittle, but he doesn’t object to the the 10-fold reduction in Skittles. The tagulator is fun too.

Note how matter-of-fact the teacher is here. She doesn’t cajole or ask him if he wants to use the tagulator, she just tells him that this is what we are doing now and then she does it. She has a good history of reliability with Lear and he likes and trusts her. He also respects her because she sets the expectations, she’s clear and she’s consistent. Lear is tag savvy and is very clear on the concept of TAGteach.

The Applications are Endless

People are using TAGulators all over the place. TAGteacher Amelia Bower posted on one of our Facebook groups recently:

I had two lovely TAGteach-inspired moments this week and wanted to share.

1) At the ABA clinic where I work, we started a Direct Instruction program with a young learner. She seemed a bit bored by the instructions at first, but when I added a clicker and a tagulator, her interest was piqued and the program ran very smoothly.

2) I also tried out a tiered reinforcement system, with staff members! I needed to increase the frequency of checking to see if workspaces are clean before leaving a session. I added a visual prompt, asked therapists to initial a poster before leaving the room clean, and I’m collecting initials and awarding puzzle pieces as we accumulate each week. When the puzzle is complete, management will provide a huge snack stash to therapists. We rolled out this intervention yesterday, and the feedback has been very positive!

I’m so glad I pursued this training!

Veterinarian and TAGteacher Linda Randall told us about her use of the tagulator in the vet clinic:

There is a tagulator by one of the telephones. My initial idea for this tagulator was to use it  for myself. I wanted to slow down and truly listen to my clients rather than rushing to tell them what I wanted them to hear, then getting on with my day. When I relaxed my shoulder muscles as I listened, I would “pull a bead”. After 10 beads I would do something rewarding for myself. Soon this morphed into “pulling a bead” every time I overheard a staff member say something compassionate or service-oriented to a client when using this particular phone. Then anyone could “pull a bead” for anyone else for a client or pet-centered phone phrase. The tagulator became a team effort and we needed a second tagulator to mark the completion of the first tagulator so we could get pizza after 100 secondary beads! It worked, and is working, wonderfully.”

Employers are using tagulators in the workplace, therapists are using them instead of giving a primary reinforcer for every trial, parents and spouses are using them at home, sport coaches are using them and people are using them for self-tagging to help remember to eat healthy foods, choose a behavior to replace smoking and adhere to exercise programs.

Share Your Tagulator Stories and Photos

Tell us in the comments what you use your tagulator for. Please post photos of your tagulators and stories about how you use them on our Facebook page.

Learn More from Our Experts

Join us for a live webinar on Wed July 1, 2020 and Let’s Talk Tagulators with TAGteach Cofounder Theresa McKeon and TAGteach Faculty Instructor Eva Bertilsson. This will be recorded so if the date is passed you can still access it.